Blogging

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What Is a Long-Tail Keyword (and How to Find Those)

A long-tail keyword is long and consists of multiple words. Thus the reference “long tail”. Here are two examples: Long-tail keywords are usually less competitive than short ones. This is why many bloggers and SEOs build their content strategy to initially focus on covering “long-tail topics” to build an audience quicker. Let’s take a closer […]

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What Is E-E-A-T in SEO?

E-E-A-T stands for “Experience, Expertise, Authoritativeness, Trustworthiness“. E-E-A-T is how Google evaluates the quality of webpages for search results. The more E-E-A-T a site has, the higher the chances to rank high and get more traffic. There’s no definition or way to measure E-E-A-T. But it’s something every website should try to nail to the

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What Is E-A-T in SEO?

“E-A-T” means Expertise, Authoritativeness, and Trustworthiness. E-A-T is a central concept when it comes to getting a website to rank on Google. Every website (and every page on it) needs to demonstrate E-A-T to have chances to rank high and get visitors. In other words, every website should be operated by someone knowledgeable about their

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